By the Numbers
Here is the most common pricing mistake I see on yard-heavy industrial: an owner takes a comparable sale of a similar-sized building, applies that price per square foot to their own building, and calls it a value. The two paved acres behind the building contribute nothing to the number. On the right parcel in the right submarket, that omission is the single largest line item in the valuation.
Industrial outdoor storage—IOS—has become its own asset class over the last several years, and East Bay owners of yard-intensive property are frequently sitting on more value than their operating statement suggests. Here is how it actually gets priced.
First: is your yard an amenity, or is it the asset?
This is the fork in the road, and everything downstream depends on it. A yard is an amenity when it exists to serve the building—truck maneuvering, a dozen employee spaces, a small fenced area for materials. It makes the building more leasable and more valuable, but it isn't independently rentable. You price the building, and the yard shows up as a premium in the $/SF.
A yard is an asset when it could stand alone. It is large enough, paved or compacted, fenced, drained, legally permitted for storage, and reachable by the trucks that would use it. At that point it has its own tenant pool—trucking and last-mile operators, contractors, equipment rental, container storage, fleet parking—and its own value, largely independent of the structure sitting on it.
The rough test I use: if you could fence off the yard, put a separate gate on it, and lease it to a different user tomorrow without hurting the building tenant, you are probably looking at an asset.
The sum-of-the-parts approach
When the yard is the asset, the cleanest way to value the property is to price the components separately and add them, rather than forcing everything into one blended price per building square foot:
- Usable yard acreage × a per-acre land value for your submarket
- Building square footage × a building $/SF drawn from comparable improved sales
- Less unusable land—creek setbacks, slope, easements, detention basins, anything a tenant can't park a trailer on
That third line is where owners get themselves in trouble in the other direction. Gross acreage on the assessor's record is not the number. On several Contra Costa parcels I've valued, a creek channel and its setback took a meaningful bite out of a site that looked flat and rectangular on a parcel map. Buyers will find it in due diligence, so you are far better off backing it out yourself and pricing what's left with confidence.
What is a usable acre worth? It is genuinely submarket- and entitlement-specific, and I won't pretend otherwise. As a directional figure, recent East Bay underwriting on fully paved, fenced, permitted yard has supported values in the neighborhood of $1 million per usable acre—treat that as an order of magnitude to test against your own comps, not a market rule. Unpaved, unfenced, or conditionally permitted yard prices well below it.
Pro Tip: Check your zoning before you price the yard
Outdoor storage is frequently a conditional use rather than a by-right one, and the conditions vary city to city—screening, paving, hours, container height. A yard operating today under a legal nonconforming status can price very differently than one with a clean CUP in place. Pull the zoning code and any use permit on the property before you set a number, not during escrow when a buyer's consultant raises it.
The income approach: what the yard rents for
The second route is to treat the yard as income and capitalize it like any other revenue stream. Yard is typically quoted either per square foot of land per month or per acre per month, on a net basis with the tenant handling maintenance, striping, and often their own security.
The mechanics matter more than any single rate. Suppose — illustratively — you fence and lease two usable acres at a rate producing $120,000 of annual net income. At a 6.5% cap rate, that income supports roughly $1.85 million of value on its own, separate from the building. Run your actual quoted rates through the same math and compare the result to the sum-of-the-parts number. Where the two approaches land close together, you have a defensible value. Where they diverge sharply, one of your assumptions—usable acreage, achievable rent, or the cap rate—needs another look.
The same discipline applies to buildings, incidentally. If you want the income side of the equation in more depth, I walked through it in what your industrial building is worth in 2026.
What separates a $ yard from a $$$ yard
Two sites with identical acreage can price very differently. The variables that move the number most:
- Surface. Asphalt or concrete beats compacted base beats dirt—by a wide margin, because it determines which tenants can operate there and how the site holds up under loaded trailers.
- Turning radius and access. A yard a 53-foot trailer cannot circulate through serves a much smaller tenant pool than one that was designed for it.
- Drainage and stormwater. A site that ponds in a wet February is a site that gets discounted.
- Fencing, gates, and lighting. Fleet and container tenants are storing expensive equipment overnight. Secured sites lease faster and hold rate.
- Power and utilities to the yard. Increasingly relevant as fleets electrify—available capacity at the site is becoming a real differentiator.
- Freeway proximity. The I-80, I-680, and I-580 corridors carry the demand. Minutes to an on-ramp shows up directly in achievable rent.
Why this matters right now
Supply of usable East Bay yard is not being replaced. Municipalities have generally not been entitling new outdoor storage, and existing yard-zoned land keeps getting absorbed by higher-density industrial development or residential conversion. Meanwhile demand from last-mile, construction, and fleet users has been persistent. That combination is why quality IOS in this market so often trades quietly—a dynamic I looked at in more detail in why quality IOS sites trade off-market in the East Bay, anchored by an off-market site we closed on ±3.38 paved acres in Richmond.
For an owner, the practical takeaway is narrower than the market story: know which of your acres are actually usable, know what they are permitted for, and price them on purpose rather than letting them ride along inside a building $/SF. Even if you have no intention of selling, that number belongs in your file—it changes refinance conversations, it changes how you structure the next lease, and it changes what you'd accept if someone knocked.
Not Sure What Your Yard Is Worth?
Send me the parcel and your current rent roll and I'll run both approaches—sum-of-the-parts and income—against real East Bay comps, and show you which acres are actually carrying value. No obligation.
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